Markaz launches state-of-the-art online services to transform tenant experience


Kuwait Financial Centre “Markaz” announced the launch of an online resident services portal, bringing a new level of convenience and comfort to its customers. The new state-of-the-art services, offered through RENTCafé by Yardi, will help tenants save time and manage easily and securely all aspects of their rental on the go, including rent payments, maintenance requests and lease renewals.

Stemming from Markaz’s ongoing focus on digitization and seeking innovative ways to add value for its customers, the new portal will enable tenants to enjoy round-the-clock self-service account management. They can instantly update their profiles, view balances, make payments, schedule recurring auto-payments for rent and other dues, receive announcements and submit maintenance requests. Further improving the tenant experience, the portal will also allow residents to check out upcoming community engagement events in their buildings.

The tenants of Boardwalk Residence, a low-rise residential building that is situated on Al Reem Island in Abu Dhabi, and offers a beachfront living experience, can take advantage of the new offerings initially. Markaz will soon extend the services of the portal to other properties in the UAE and also in Kuwait and Saudi Arabia.

Commenting on the launch, Salman H. Olayan, Assistant Vice President, Post Acquisition, Markaz, said: “Striving to always staying relevant to its customers and understands their needs and aspirations, Markaz has embraced digital transformation in all areas of our operations and across the board. Our focus has remained on leveraging on the tremendous potential of technology and innovation to automate and digitize all aspects of the customer journey and enhance the efficiency and appeal of our products and services. The rollout of the new resident services portal represents a major step toward providing a complete automated onboarding and stay experience to our tenants. We are confident that this comprehensive solution will resonate well with our residents, offering them effortless and seamless rental services.”

Olayan added: “As we continue to grapple with the impacts of the COVID-19 pandemic and subsequent restrictions imposed with regards to home-quarantine and social distancing, the introduction of solutions such as the online resident services portal is of great importance. Our tenants in Boardwalk Residence can now safely and with peace of mind access our services from the comfort of their homes.”

Khaled A. Almubaraki, Vice President, MENA Real Estate, Markaz, said: “Technological advances are rapidly disrupting the conventional ways of operation in the real estate industry. At Markaz, we have remained at the forefront of the adoption of digital technology in all aspects of our operations, including development, renting, leasing and management, for increased efficiency, faster growth, and enhanced customer experience.  The new resident services portal will help us revolutionize the entire rental journey of our tenants by offering them unmatched flexibility and convenience at every touchpoint, while also enhancing the performance of our assets.”

As a testament to its unremitting commitment to actively pursuing technological innovation to introduce new solutions that enhance the experience of its customers, Markaz launched the first personalized investment app in Kuwait, iMarkaz, in February 2020. The interactive digital platform allows potential investors to build their investment portfolios within minutes and connects them to Markaz relationship managers who will ensure the portfolios fulfill their financial objectives efficiently. The app users can also benefit from the company’s full-fledged services in asset management, investment banking, direct investments, and real estate.