Introducing the new iMarkaz version: A gateway to a seamless digital investment


Launched by Kuwait Financial Centre “Markaz” as the first personalized investment app in Kuwait, iMarkaz has unveiled an innovative new digital onboarding process that allows app users to experience their entire investment journey from the comfort of their homes and offices, meeting the demands of an increasingly virtual world, especially post-Covid-19 pandemic. This new feature enables potential investors to upload all their necessary account opening documentation over the app and facilitates the scheduling of e-meetings with experienced Markaz advisers.

Utilizing a simple interface, iMarkaz allows potential investors to express investment preferences and objectives within minutes. After analyzing the submitted information, iMarkaz instantly provides initial investment advice, spanning multiple asset class exposures and financial markets. After the launch of this new digital onboarding process, clients can now seamlessly open an account with Markaz over the app, providing a convenient alternative to time intensive in-person meetings and traditional paperwork procedures.

Mr. Manaf A. Alhajeri, CEO, Markaz, said: “The launch of this new onboarding process marks the completion of the digitalization of the investment process. At a time when most of the world’s operational activities have been forced online, we at Markaz understand the need to offer technology-based solutions to investors. We are confident that iMarkaz, enhanced by the new digital onboarding process, paves the way for a new era in wealth management and meets a significant client requirement in the market. Investors who use the app will, importantly, have the same access to our experienced financial professionals, but will now have the option to meet virtually.”

Alhajeri added: “Now, with iMarkaz, the entire investment process, from selecting investment preferences to actually opening an account, can be conducted over an app. We are proud that Markaz is leading this technological innovation and we look forward to seeing how iMarkaz grows and develops over the coming years.”

iMarkaz, upon its launch in March 2020, joined the company’s extensive portfolio of innovative, industry-first offerings in Kuwait that includes Mumtaz, the first domestic mutual fund, Idikhar, the first money market fund, and MREF, the first real estate investment fund, as well as Forsa Financial Fund, the first options market maker in the GCC.

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